My Role
Product Design, Marketing Design
Overview
Tradesy is a web-based platform that simplifies the process of buying and selling fashion. As a part of the design team at Tradesy, my priority was delivering a seamless peer-to-peer buying and selling experience, all within a trusted platform.
Problem
The Tradesy website undergoes continuous updates, featuring collections that showcase the finest inventory and carefully curated fashion trends.
However, the previous iteration of the Tradesy mobile application homepage fell short in displaying these curated collections, thus limiting the exposure of mobile users to our best merchandise.
Original Tradesy Application Design:
Solution
Our solution involved a complete redesign of the Tradesy mobile application homepage. This revamp ensured that users were greeted with a variety of meticulously curated collections and current sales or promotions upon opening the app.
To achieve this, we implemented a horizontal carousel layout on the homepage, allowing users to explore both products and collections seamlessly. This change significantly enhances the mobile shopping experience, ensuring that our users have access to the latest and most appealing fashion offerings.
